Plug In Digital is now part of the SELL

Plug In Digital is proud to announce its new membership in the SELL – Syndicat des Editeurs de Logiciels de Loisirs. Being part of this union, alongside French leaders in video games industry, is a recognition of what the company has accomplished since its foundation.

Founded in 1995, The SELL is a French organization which aims to promote the interests of video games publishers. From its beginning, its missions are mainly to spread information campaigns aiming video game professionals, public authorities and consumers. The SELL also takes over the organization of two major video games events: the Paris Games Week and the Interactive & Digital Entertainment Festival.

Nowadays, the SELL acts on different fields and holds its significance in the video games industry. The union sustains a positive dialogue with political authorities and focuses for a perfect knowledge of the market, in which 70% of sales are generated by SELL members.
The SELL also takes measures for consumers protection and information, with messages relating to health and the establishment of the PEGI classification, in order to protect the youngest players.

Plug In Digital is now part of the SELL, becoming the 24th member. “It is a great pleasure to join SELL and join the leading video game companies in France. Being part of this collective is a new symbolic step in our development and a form of recognition of the work accomplished which has seen us go in just a few years from a small digital distribution company to an internationally recognized distributor and publisher.” Said Francis Ingrand, Founder and CEO.

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